Monday, 19 November 2012

Print Work: The Concept

My first  idea for my 4 panel digipack is to have the band on the front with their instruments in a full body shot to establish their brand identity; they take music seriously. I want them to come across as quirky though so I will have them wearing trademark bright colours while they are smiling, to make them seem friendly and down to earth. The back cover of the digipack will be a high angled shot looking down on the instruments, including a guitar and a drum kit, with the single titles placed over the top in post-production. The third panel will have a tight shot of a bass guitar stood up against a brick wall making it seem edgy.
This idea was inspired by the indie-pop bands Mumford and Sons and Noah and the Whale who like to move away from the pop genre towards the indie genre. However on re-evaluating the song I am going to use, I have decided that it is more pop than indie and so I am trying to come up with creative ideas that are more quirky.

This is my first draft for my digipack.

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